Check back for the 2025 Playbook Clinic dates

Madison

March 15-17, 2024

Madison Marriott West
1313 John Q Hammons Dr.
Middleton, WI 53562

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Topical Agenda
Speaker List
Convening Panel
Hotel Information
Register

Topical Agenda

We’d love to have you join coaches from across Wisconsin and the Midwest at the 2024 Madison Playbook Clinic!

Our Topical Agenda is developed by listening to coaches tell us what they want to discuss. It’s not rocket science, but it is an uncommon approach for clinics today.

Read about the different types of sessions at our clinic make us a little different from the usual. If you have any questions, drop us a note and we’ll get back to you.

 

Friday
Saturday
Deep DivesX'sO'sProgram DevelopmentCulture
4:00 PMRegistration Opens
4:30 PMFilm: Play by play break down

Room: GB/MKE/LAX

Stopping the run: D-Line fundamentals

Room: Salons ABC

Developing a complete Wide Receiver

Room: Salon H

Helping your athletes get recruited

Room: Salons FG

--
5:30 PMFilm: How we learned from this drive

Room: Salons FG

--Adapting an offense to fit your players

Room: Salons ABC

Chalk Talk: Quarterbacks

Room: Salon H

--
6:30 PMUsing match coverage techniques

Room: Salons ABC

Weaponize your QB - Attack Leverage!

Room: GB/MKE/LAX

--A conversation on motivation and discipline

Room: Salons FG

7:30 PMCoaches Social
Deep DivesX'sO'sProgram DevelopmentCulture
9:00 AMFilm: Reviewing the best drive of 2023

Room: Salons FG

Stress Values: Defensive alignments to exploit and attack offenses

Room: Salons ABC

Running the Gun-T

Room: GB/MKE/LAX

Managing multi-sport athletes

Room: Salon H

--
10:00 AMIn-Depth: DuPage Offense

Room: Salon D

Using Special Teams to impact winning and finding the right schemes for your program

Room: GB/MKE/LAX

Chalk Talk: Offensive Line

Room: Salons ABC

--Lessons from veteran Head Coaches

Room: Salons FG

11:00 AMChalk Talk: Defensive Backs

Room: Salon H

Insight on the Power Run Game

Room: Salons ABC

Building an offensive menu

Room: GB/MKE/LAX

"So, you want to be a head coach?"

Room: Salons FG

1:30 PMIn-Depth: Building a program at a small school

Room: GB/MKE/LAX

Techniques for Linebackers in run and pass

Room: Salons ABC

Using the Tight End & Fullback effectively

Room: Salon D

--Building a staff that works as a team

Room: Salons FG

2:30 PMWhat it takes: Defensive game planning for Friday night

Room: Salons ABC

Inside & Outside Zone Blocking

Room: Salon D

Auxiliary plays to complement the Flexbone & simple blocking schemes

Room: Salon H

Building a culture about more than winning

Room: Salons FG

3:30 PMFilm: Punt & Punt Return/Block

Room: Salon D

Installing multi-front defenses

Room: GB/MKE/LAX

What it takes: Offensive Coordinator

Room: Salons ABC

Strength & conditioning for the modern athlete

Room: Salons FG

--
4:30 PMIn-Depth: Breaking down opponents' game film

Room: Salons FG

Perimeter run fits and coverages out of the 3-3 and 3-4 defense

Room: Salon D

--Practice planning for two-way players

Room: Salon H

--
5:30 PM--Teaching KO and KOR & FG and FG Block

Room: GB/MKE/LAX

How we install our playbook

Room: Salons ABC

Building leaders among staff & players

Room: Salon H

Speaker List

Our speaker list for the 2024 Madison Playbook Clinic includes over 50 coaches and experts from across the region. Each speaker brings a unique perspective and was curated through input from our Convening Panel and through direct outreach to coaches in the local community.

Read more about the different types of sessions on our agenda—including Film Rooms, Chalk Talks, and In Depth sessions—and how we use the color coding on our Topical Agenda to organize the clinic.

 

Friday
Saturday
Time
Title
4:30 PM
Film: Play by play break down

Matt McDonnell: Head Coach, Kettle Moraine High School

Room: GB/MKE/LAX

 

4:30 PM
Stopping the run: D-Line fundamentals

Andrew Krueger: Head Coach, Wautoma High School

Room: Salons ABC

 

4:30 PM
Developing a complete Wide Receiver

Jordan LaBlanc: Head Coach, Clayton High School

Room: Salon H

 

4:30 PM
Helping your athletes get recruited

Rick Allen: Founder, Informed Athlete

Dan Fodrocy: Recruiting Consultant, Aren LLC

Room: Salons FG

 

5:30 PM
Film: How we learned from this drive

Charlie Jadin: Head Coach, Freedom High School

Room: Salons FG

 

5:30 PM
Adapting an offense to fit your players

Trent Nyhus: Head Coach, Turtle Lake High School

Room: Salons ABC

 

5:30 PM
Chalk Talk: Quarterbacks

Dan Ketchum: Quarterback Coach, Mount Vernon High School (IA)

Room: Salon H

 

6:30 PM
Using match coverage techniques

Joshua O’Connor: Head Coach, Sun Prairie West High School

Room: Salons ABC

 

6:30 PM
Weaponize your QB - Attack Leverage!

Dan Ketchum: Quarterback Coach, Mount Vernon High School (IA)

Room: GB/MKE/LAX

 

6:30 PM
A conversation on motivation and discipline

Desmond Breadon: Head Coach, Black Hawk/Warren High School

Jordan LaBlanc: Head Coach, Clayton High School

Trent Nyhus: Head Coach, Turtle Lake High School

Room: Salons FG

 

Time
Title
9:00 AM
Film: Reviewing the best drive of 2023

Drew Ambrose: Offensive Coordinator, Franklin High School 

Room: Salons FG

 

9:00 AM
Stress Values: Defensive alignments to exploit and attack offenses

Scott CramerAssociate Head Coach, Verona High School

Ben Laxton: Defensive Coordinator, Verona High School

Room: Salons ABC

 

9:00 AM
Running the Gun-T

Marc Cisco: Head Coach, Byron Center High School (MI)

Room: GB/MKE/LAX

 

9:00 AM
Managing multi-sport athletes

Drake Zortman: Head Coach, Homestead High School

Room: Salon H

 

10:00 AM
In Depth: DuPage Offense

Joel Beard: Offensive Coordinator, College of DuPage

Room: Salon D

 

10:00 AM
Using Special Teams to impact winning and finding the right schemes for your program

Alex Wottreng: Special Teams Coordinator, Verona High School 

Room: GB/MKE/LAX

 

10:00 AM
Chalk Talk: Offensive Line

Walt Tenor: Offensive Line Coach, Luxemburg-Casco High School

Room: Salons ABC

 

10:00 AM
Lessons from veteran Head Coaches

Paul AckleyHead Coach, McFarland High School

Jim Bylsma: Head Coach, Cambria Friesland High School

Carlos JonesFormer Head Coach, Von Steuben High School (IL)

Room: Salons FG

 

11:00 AM
Chalk Talk: Defensive Backs

Carlos JonesFormer Head Coach, Von Steuben High School (IL)

Room: Salon H

 

11:00 AM
Insight on the Power Run Game

Nicholas Bohl: Head Coach, Oconto Falls High School

Paul Hoffman: Head Coach, Indian Trail High School

Room: Salons ABC

 

11:00 AM
Building an offensive menu

Andrew Riley: Head Coach, Verona Area High School

Room: GB/MKE/LAX

 

11:00 AM
"So, you want to be a head coach?"

Neil Seering: Head Coach, Luxemburg-Casco High School

Mark Stateler: Head Coach, Pecatonica Area High School

Matt McDonnell: Head Coach, Kettle Moraine High School

Room: Salons FG

 

1:30 PM
In-Depth: Building a program at a small school

Rob Nelles: Head Coach, Cambridge High School

Room: GB/MKE/LAX

 

1:30 PM
Techniques for Linebackers in run and pass

James BeckerDefensive Coordinator, Marquette University High School

Room: Salons ABC

 

1:30 PM
Using the Tight End & Fullback effectively

Randy Charles: Head Coach, Kewaunee High School

Room: Salon D

 

1:30 PM
Building a staff that works as a team

Paul Ackley: Head Coach, McFarland High School

Scott Cramer: Associate Head Coach, Verona Area High School

Dan Fodrocy: Recruiting Consultant, Aren LLC

Room: Salons FG

 

2:30 PM
What it takes: Defensive game planning for Friday night

James Becker: Defensive Coordinator/Inside Linebackers Coach, Marquette University High School

Jim Kenesie: Defensive Coordinator, Indian Trail High School

Joshua O’Connor: Head Coach, Sun Prairie West High School

Room: Salons ABC

 

2:30 PM
Inside & Outside Zone Blocking

Greg Klaubauf: Offensive Coordinator, Luxemburg-Casco High School

Room: Salon D

 

2:30 PM
Auxiliary plays to complement the Flexbone & simple blocking schemes

Thomas Chase: Head Coach, Randolph High School

Robert Hepp: Assistant Coach, Randolph High School

Room: Salon H

 

2:30 PM
Building a culture about more than winning

Marc Cisco: Head Coach, Byron Center High School (MI)

Neil Seering: Head Coach, Luxemburg-Casco High School

Randy Charles: Head Coach, Kewaunee High School

Room: Salons FG

 

3:30 PM
Film: Punt & Punt Return/Block

Mike SchmittSpecial Teams Coordinator, Ripon College

Room: Salon D

 

3:30 PM
Installing multi-front defenses

Mark Stateler: Head Coach, Pecatonica Area High School

Room: GB/MKE/LAX

 

3:30 PM
What it takes: Offensive Coordinator

Drew Ambrose: Offensive Coordinator, Franklin High School

Andrew Riley: Head Coach, Verona Area High School 

Room: Salons ABC

 

3:30 PM
Strength & Conditioning for the modern athlete

Zach Campbell: Performance Coach, Total Athlete Performance

Eddie Hodges: Strength & Conditioning Coach, Aquinas High School

Tom Lee: Head Coach, Aquinas High School

Room: Salons FG

 

4:30 PM
In-Depth: Breaking down opponents' game film

Paul Hoffman: Head Coach, Indian Trail High School

Jim Kenesie: Defensive Coordinator, Indian Trail High School

Room: Salons FG

 

4:30 PM
Perimeter run fits and coverages out of the 3-3 and 3-4 defense

Brian Hellenbrand: Defensive Coordinator, McFarland High School

Room: Salon D

 

4:30 PM
Practice planning for two-way players

Desmond Breadon: Head Coach, Black Hawk High School

Room: Salon H

 

5:30 PM
Teaching KO and KOR & FG and FG Block

Cody Willems: Special Teams Coordinator, Luxemburg-Casco High School

Room: GB/MKE/LAX

 

5:30 PM
How we install our playbook

Ben Laxton: Defensive Coordinator, Verona High School 

Walt Tenor: Offensive Line Coach, Luxemburg-Casco High School

Room: Salons ABC

 

5:30 PM
Building leaders among staff & players

Nicholas Bohl: Head Coach, Oconto Falls High School

Room: Salon H

 

Convening Panel

Our Convening Panel is a group of coaches dedicated to improving the game, and who serve as the bedrock of our agenda development process.

To the right is the full list of coaches contributing to building a better football coaching clinic in Madison for this new era of football.

You can read more about how the Convening Panel process works for a better understanding of how our agenda will come together in the fall of 2023 ahead of the 2024 clinic season.

Todd Fischer
Head Coach, Independence High School
Paul Hoffman
Head Coach, Indian Trail High School
Charlie Jadin
Head Coach, Freedom High School
Andrew Krueger
Head Coach, Wautoma High School
Matt McDonnell
Head Coach, Kettle Moraine High School
Rob Nelles
Head Coach, Cambridge High School
Trenton Nyhus
Head Coach, Turtle Lake High School
Josh O'Connor
Head Coach, Sun Prairie West High School
Bryan S. Peterson
Fmr. Head Coach, Oneida Nation High School
Mark Stateler
Head Coach, Pecatonica Area High School
Jason Tubbs
Head Coach, Stratford High School
Thomas Yashinsky
Head Coach, Onalaksa High School

Hotel Information

Madison Marriott West
1313 John Q Hammons Dr.
Middleton, WI 53562

We have negotiated a discounted rate of $129/night for a limited of single and double rooms for our coaches who want to join us overnight. Book by March 11, 2024 to receive the Playbook discount.

Call (608) 831-2000 and reference “Playbook Clinics” or use the link below to book your rooms.

Parking is complimentary for all Playbook Clinic attendees.

Register

To register for this clinic, you will need to purchase one of the passes below. Once you make this purchase, you can register for as many clinics as you would like.

$450

One Program Pass

  • Any number of coaches from your program
  • Any number of clinics across the country
  • Opportunity for one coach to attend VIP networking and chalk talk sessions throughout the year, both online and in-person

$150

Individual

  • One coach per ticket
  • Any number of clinics across the country